
Integrated Communications and Engagement
Kinsmore Consulting believes communications programs that span the continuum of culture, strategy, brand, and draw line-of-sight to the customer, will drive higher levels of employee engagement. Rachel has delivered integrated programs resulting in increased levels of engagement and alignment across the enterprise:
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corporate and workforce restructuring
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corporate strategy launch and deployment
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internal branding/alignment of employees with corporate brand
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mergers and acquisitions
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new executive onboarding
For businesses and local non-profit organizations seeking to build brand presence in the market place, Rachel has a proven track record in external marketing communications program design and implementation.
Sample Results
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Engagement with corporate strategy – increased from 65% to 92% within 2 years
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Employer brand - zero to full execution within 6 months
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Internal branding campaign – extension of external brand to team building, employee storytelling, culture ambassadors….
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Brand and marketing communications strategy for non-profit startup – increased attendance, increased message consistency, coverage in target publications